Sep
02

Funding your bliss: mindfulness startups scale up

The Trump campaign is now running political ads on Facebook and Instagram that accuse TikTok of "spying" on users.The ads, launched Friday, encourage users to sign a petition banning TikTok, the viral app that's raising national security concerns due to its ties to China through its parent company ByteDance.In recent weeks, the president and government officials have said they're considering banning TikTok in the US, where the app has an estimated userbase as high as 80 million.Visit Business Insider's homepage for more stories.

As Donald Trump considers banning TikTok, his political campaign has started running ads on Facebook and Instagram accusing the China-based platform of "spying" on its users.

More than 100 iterations of ads were launched Friday encouraging Facebook users to sign a petition banning TikTok in the US. The ads, first spotted by New York Times reporter Taylor Lorenz, come as the US government threatens to instate a country-wide ban on the viral video-sharing app over its ties to China.

Facebook removed one version of the anti-TikTok ad on Friday evening. The ad in question includes a graphic with "yes" and "no" checkboxes, which appears to be a violation of Facebook's policy against ads with "nonexistent functionality." Facebook did not respond to Business Insider's request for comment.

Another anti-TikTok ad tells users: "Protect our kids from China." 

TikTok's roots in China — where the app's parent company, ByteDance, is located — have long raised questions from US lawmakers and security experts about how much access and influence the Chinese government is afforded over user data and content moderation. Concerns over the TikTok-China connection have skyrocketed in recent weeks after India decided to instate its own ban on the app earlier this month.

The campaign's political ads also claim that "TikTok has been caught red-handed by monitoring what is on your phone's clipboard." The accusation is based on research from March showing how apps are able to access content stored on the clipboard — the copy-and-paste feature — of users' iPhones and iPads. TikTok was only one of the dozens of the apps caught spying on iPhone clipboards, including LinkedIn and Fox News. ByteDance has since said it will stop accessing clipboard content.

Facebook Ad Library

In recent weeks, the Trump campaign has also taken out ads against Twitter and Snapchat, claiming they're "attempting to silence" the president.

In early July, both President Trump and Secretary of State Mike Pompeo publicly said they were considering a TikTok ban in the US: Trump said the ban would be a way to punish China over its role in the coronavirus pandemic, while Pompeo cited national security concerns. On Thursday, White House economic adviser Larry Kudlow told reporters he expected TikTok to "pull out of the holding company which is China-run and operate as an independent American company."

Since TikTok launched in the US in 2018, the app has successfully been able to brush off lawmakers' calls for investigations and national security experts' warnings. Most recently, TikTok launched a content advisory council to guide policy changes and appointed a US-based CEO in June to show it was distancing itself from its Chinese roots.

But TikTok has also run afoul of the Trump campaign for reasons beyond its ties to China. Swarms of TikTok teens and K-pop fans were credited last month with signing up en masse for tickets to a major Trump rally in Tulsa, Oklahoma. Instead of the big comeback that the Trump campaign advertised, attendance at the rally was considerably lacking.

TikTok's reported influence on the Tulsa rally demonstrates how the app has grown into a social media powerhouse, establishing itself as a staple of internet culture and social interaction for Generation Z. The app has more than 2 billion global downloads, and an estimated US userbase at as high as 80 million. It outperforms US-based apps with younger audiences such as Snapchat and Instagram in both new downloads and time spent. 

The imminent threat of TikTok disappearing from the US has already signaled panic among users and creators, and has led attempts by tech companies to capitalize on the chaos to lure the app's loyal following to their competing platforms.

Original author: Paige Leskin

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Sep
02

After Harvey, ignore the climate debate and focus on building better, more efficient cities

Business Insider
Years ago, full-size pickup trucks were intended for rugged use on farms, ranches, and job sites. But as they've exploded in popularity and posted epic sales, they've become as luxurious as some some upscale cars.I've tested every full-size pickup on the market, from Ford, Chevy, GMC, RAM, Toyota, and Nissan.Here's a rundown of all my favorite luxury features, from each truck.Visit Business Insider's homepage for more stories.


Let me tell you about my first pickup truck.

It was a 1980s-vintage Mazda B2200. It had a five-speed manual, a single plastic bench seat, crank windows, and an AM/FM radio.

High luxury it wasn't. But it was my truck, and I loved it. I used it for ... well, you name it. Hundreds of miles driving back and forth to college, cleanup jobs, camping trips, helping friends move. The I gave it to my brother and he drove the wheels off.

Fast-forward a few decades and the world has changed. Pickups were utilitarian vehicles when I was a youngster. You found them on farms and ranches, not in the driveways of homes in the well-heeled communities. 

These days, a full-size pickup from the Detroit Big Three can easily hang with a sedan from Audi, BMW, or Mercedes when it comes to luxury appointments. That's a good thing for pickup truck makers, as all those extras have led to historically high transaction prices for vehicles that already sell in the millions of units annually. A top-line Ford F-150 can go for more than $70,000, and the entire F-Series brings in over $40 billion in annual revenue for the Blue Oval.

That has translated into historic profits since the financial crisis, enabling General Motors, Ford, and Fiat Chrysler Automobiles to fill their coffers with cash.

Let's take a closer look at the markets' current roster of full-size pickups and review some of their more luxurious features, from interiors to exteriors, from infotainment systems to cool extras:

Original author: Matthew DeBord

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Sep
02

Bootstrapping with Services: 2600Hz CEO Patrick Sullivan (Part 2) - Sramana Mitra

This week marked the 10th anniversary of "Antennagate," one of the biggest scandals in Apple history. The scandal began when Apple's iPhone 4 went on sale on June 24, 2010. Customers who bought the phone quickly realized its bars disappeared or calls were dropped altogether when held in the left hand. Apple downplayed the problem as a miscalculation of signal strength, and then CEO Steve Jobs told customers they were simply holding the phone wrong. Apple eventually admitted that the problem was hardware flaw due to a change in the phone's antenna design and offered customers a free bumper case to solve the issue. Two years later, Antennagate was officially put to bed when Apple settled a class action lawsuit over the issue.Visit Business Insider's homepage for more stories.

Ten years ago this week, the scandal now known as "Antennagate" game to a head. 

Weeks earlier, Apple's latest iPhone, the iPhone 4, had gone on sale worldwide, leading to lines around the block and excited customers showing off their new purchase. But almost immediately, those same excited customers started noticing something strange: The phone seemed to lose its network connection and drop calls when you held it in your left hand. 

What seemed like an odd fluke quickly turned into one of the biggest scandals in Apple's history. 

Now, 10 years later, we look back on how the issue arose and how Apple responded.

Original author: Avery Hartmans

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Nov
04

Reddit's cofounders sold the company at age 23 for a fraction of the $1.8 billion it's worth today — here's how the duo got back on top

I’m publishing this series on LinkedIn called Colors to explore a topic that I care deeply about: the Renaissance Mind. I am just as passionate about entrepreneurship, technology, and business, as I...

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Original author: Sramana Mitra

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Feb
13

London needs to embrace blockchain post-Brexit for the next 'Big Bang moment'

Sramana Mitra: Any other strategic decisions that you made in building SolidWorks?  Jon Hirschtick: One is, we decided to sell exclusively through a dealer channel. We would not sell directly....

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Original author: Sramana Mitra

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Nov
19

Top 5 stories of the week: DALL-E uses, Nvidia’s digital twins, Microsoft’s AI inference, Intel detects deepfakes

Welcome to The Exchange, an upcoming weekly newsletter featuring TechCrunch and Extra Crunch reporting on startups, money and markets. You can sign up for it here to receive it regularly when it launches on July 25th, and catch up on prior editions of the column and newsletter here

It’s Saturday, July 18, and this is The Exchange. Today we’re wrapping our look at second-quarter VC, capping off the recent IPOs of some venture-backed startups, and digging into the hottest VCs while peeking at a new startup trend.

Venture capital activity by the numbers

As July rubs along we’re getting deeper into the third quarter of 2020, meaning it’s time to close the books on Q2. To that end The Exchange combed through all the second-quarter VC data that we could this week.

But, despite working to grasp the health of the global venture scene, the United States’ own venture capital totals, and diving more deeply into AI/ML startups and how women-founded startups fundraised in Q2, there’s still more data to sift.

Keeping brief as we are a bit charted-out, New York City-based venture capital group Work-Bench released a grip of numbers detailing the city’s enterprise-focused startups’ Q2 VC results. Given that Work-Bench invests in enterprise tech, the data’s focus was not a surprise.

The numbers, per the firm, look like this:

NYC enterprise tech startups raised 51 rounds in Q2 worth $1.5 billion, above Q1 totals of 44 deals worth $1.3 billionThose quarterly results were the best recorded, according to a Work-Bench historical analysis of enterprise tech deals since at least the start of 2014 Q1 and Q2 2020 were so active in the sector and city that the first half of this year saw nearly as many deals and dollars ($2.7 billion in 95 total deals) than the same cohort and metropolis managed in all of 2019 ($3.3 billion in 114 total deals).

The data is not surprising. B2B startups are raking in a larger share of venture capital rounds as time goes along, so to see NYC’s own enterprise-focused startups doing well is not shocking. (And if you add in the recent $225 million UIPath round, the Big Apple’s enterprise startups are even closer to their 2019 venture dollar benchmark, though the UIPath deal came in Q3.)

One last bit of data and we are done. Fenwick & West, a law firm that works with startups, released a report this week concerning Silicon Valley’s own May VC results. Two data points in particular from the digest stood out. Chew on these (emphasis TechCrunch):

The percentage of up-rounds declined modestly from 71% in April to 67% in May, but continued [to be] noticeably lower than the 83% up-rounds on average in 2019. […] The average share price increase of May financings weakened noticeably, declining from 63% in April to 43% in May. The results for both April and May were significantly below the 2019 average increase of 93%.

The Q2 data mix then shakes out to be better than I would have expected with plenty of highlights. But if you look, it isn’t hard to find weaker points, either. We are, after all, in the midst of a pandemic.

Going public in a pandemic

nCino and GoHealth went public this week. TechCrunch got on the blower afterwards with nCino CEO Pierre Naudé and GoHealth CEO Clint Jones. By now you’ve seen the pricing pieces and notes on their companies’ early performance, so let’s instead talk about why they chose to pursue traditional IPOs.

Our goal was to understand why CEOs are going public through initial public offerings when some players in the venture space have soured on traditional IPOs. Here’s what we gleaned from the leaders of the week’s new offerings:

nCino: Naudé didn’t want to dig into nCino’s IPO process, but did note that he read TechCrunch’s coverage of his company’s IPO march. The CEO said that his firm was going to have an all-hands this Friday, and then get back to work. Naudé also said that becoming a public company could help the nCino brand by helping others understand the company’s financial stability. The company’s larger-than-expected IPO haul (one point for the old-fashion public offering, we suppose) could provide it with more options, we learned, including possibly upping its sales and marketing spend.

The Exchange’s take: It’s very hard to get a CEO to say on the record that a different approach to the public markets than the one they took was enticing. Nothing that Naudé was off-script for a newly public company.

GoHealth: Jones told TechCrunch that GoHealth’s IPO was oversubscribed, implying good pre-IPO demand. When it came to pricing, GoHealth worked through a number of scenarios according to the CEO, who didn’t have anything negative to share about how his company finally set its IPO valuation. He did bring up the importance of collecting long-term investors.

The Exchange’s take: GoHealth shares dipped after the company went public, so its offering won’t engender the usual complaints about mispricing. nCino, in contrast, shot higher, making it a better poster child for the direct-listing fans out there.

The method by which a company goes public is only a piece of the public-markets saga that companies spin. Once public, either through a direct listing or SPAC-led reverse-IPO, all companies become lashed to the quarterly reporting cycle. Even more common than complaints about the IPO process among Silicon Valley is the refrain that public investors are too short-term-focused to let really innovative companies do well once they stop being private.

Is that true? TechCrunch spoke with Medallia CEO Leslie Stretch this week to get notes on the current level of patience that public investors have for growing tech companies; are public markets as impatient as some claim? 

According to Stretch, there can be enough space in the public markets for tech shops to maneuver. At least that was his take a year after Medallia’s own 2019 IPO (transcript edited by TechCrunch for clarity; additions denoted by brackets):

[Our] partnership with public investors has been phenomenal. They really test you, you know? They really test your proposition, [and] they test your operational resilience in a way that just makes you better. And they give you feedback. Our philosophy is feedback always makes you better.

What people want to do is they want to crest the really big growth rate [that] is unassailable, it can’t be challenged. And then you come out in public, and it’s a no brainer. And some companies managed to do that. But of the [thousands of Series] A rounds that took place in early 2000s, you know, only 75 companies made it public. Right? We’re one of them.

I’m not fearful. I don’t think people should be fearful of [going public]. They should partner with public investors. The stock price, and the quarter-to-quarter, will be what it will be. Don’t worry about that. It’s what are you building for the long term, and make sure you have enough cash, of course, to meet your ambitions. [But] also a bit of fiscal discipline actually makes your products better, because you think how about how you invest, and harder about your priorities. That’s my view on [the] public piece.

Who wants to bet that unicorns keep putting off their IPOs anyways?

Odds & Ends: Popular VCs, extensions, and more

Let’s wrap with some fun stuff, kicking off with the TechCrunch List, a dataset that set out to figure out which VCs were the most likely to cut first checks. I’ve already used it to help put together an investor survey (stay tuned). It’s in front of the Extra Crunch paywall, so give it a whirl.

If you are part of Extra Crunch, Danny also pulled out an even more exclusive list that we built off the back of thousands of founder comments.

And I have two trends for you to think on. First, a wave of startups are trying to make our new, video-chatting based world a better place to be. It will be super interesting to see how much space is left in the market by the incumbent players currently battling for market leadership.

Second, some startups are raising extension rounds not only because they need defensive capital, but because they’ve caught a tailwind in the COVID era and want to go even faster. So, from a somewhat safe move, some extension rounds these days are more weapons than shields.

And that’s all we have. Say hi on Twitter if there’s something you want The Exchange to explore. Chat soon!

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Sep
05

Rendezvous with Sramana Mitra - Sramana Mitra

GitHub just stored a full archive of all current public repository data in a frozen Norwegian mountain.Dubbed the GitHub Arctic Code Vault, the project was designed "to preserve open-source software for future generations" for the next 1,000 years.Similar to how you'd back up a disk drive, GitHub is archiving all of its code to date to ensure it remains secure.Visit Business Insider's homepage for more stories.

Our successors 1,000 years into the future will be able to access data from what was the world's largest network of open-source software at the start of the 21st century.

The GitHub team just had a full archive of all current public repositories safely tucked into a decommissioned coal mine in the Norwegian town of Longyearbyen on the archipelago of Svalbard.

GitHub teamed up with data preservation company Piql to transfer the code onto film reels. GitHub

Named the GitHub Arctic Code Vault, the project was originally introduced in 2019 and was finally carried out in early July "to preserve open-source software for future generations by storing your code in an archive built to last a thousand years," according to a company blog post on Thursday. 

On February 2, GitHub took a snapshot of all active public repositories on the site. In computing speak, snapshot refers to a copy of a system captured at a particular point in time. So GitHub is archiving all of its code to-date, similar to how you'd back up a disk drive to ensure your files are more secure.

GitHub

According to the blog post, GitHub teamed up with Piql, a Norway-based computer services company that specializes in data preservation, to write 21TB (terabytes) of repository data onto 186 reels of digital photosensitive archival film. The boxes of film reels, emblazoned with GitHub's Octocat logo, were then shipped to Longyearbyen, a town of more than 2,000 people.

The code was officially stashed not only inside the mine but even further inside a chamber "deep inside hundreds of meters of permafrost."

The stored data will be near the Svalbard Global Seed Vault, a large storage facility of a wide variety of plant seeds that was installed in 2008.

Original author: Katie Canales

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Nov
19

No, the metaverse is not dead – it’s inevitable

Ilse Calderon Contributor
Ilse Calderon is an investor at OVO Fund where she specializes in pre-seed investments across capital-efficient markets. Prior to OVO, Ilse spent a year at Silicon Valley Bank rotating across consumer and software teams.

While it’s no secret Hispanics represent unparalleled growth opportunities for the U.S. economy, most startups don’t realize Hispanic youth means an abundance of prime spending years (translation: dollars for businesses). The average age of a Hispanic living in the U.S. is 28. Meanwhile, the average age of their white counterpart is 42. Nearly one in every five people in the U.S. identifies as Hispanic. 

Those few companies that do notice Hispanics and their massive purchasing power (~$1.5 trillion) tend to be legacy companies doing a subpar job at capturing the Hispanic consumer. Furthermore, they don’t target the most valuable member of the Hispanic community — what I call, the “Hypercultural Latinx.” They are where tons of unspent dollars lie. 

As an investor and member of the Hispanic community, I’m confident the startups solving problems for this Hypercultural Latinx member will have the potential to create companies with venture-like returns. 

Who is the Hypercultural Latinx?

The Hypercultural Latinx is a second-generation Hispanic who is 100% Hispanic and 100% American. And while that might sometimes lead to misunderstandings and conflicts with her white counterparts, it also means she excels by creating a pseudo culture where she can thrive best. She brings her unique characteristics to this self-created culture — a culture where her customs, language and values shine through. Furthermore, this person, who often identifies as a Gen Zer or young millennial, is a fanatic of mobile. After all, across socioeconomic classes, their disposable income is disproportionately going to screens (of all types) and tech toys.

I mean, just go into your Hispanic friend’s home: They are likely to have more TV screens than people residing in that household. In fact, a bewildering 29% of U.S. Hispanics planned to purchase a new TV set just ahead of the Super Bowl (guilty as charged). For reference, of the 30% of overall Americans that planned to buy a TV in 2017, only 2.8% purchased in the days before the Super Bowl. Heck, when my family moved, we bought TV screens for every room even before the living room was furnished. Technology — especially newer tech, is significantly more tempting to Hispanics. 

The Hypercultural Latinx should be top of mind for venture investors and founders. She desires to test the untested, and thus, is likely to cross the chasm before the early majority. This makes her an ideal customer segment for consumer startups.

Image Credits: Ilsa Calderon

Startup founders and VCs alike are missing out. As an investor, I often find myself reduced to frustration with the lack of founders and investors committed to exploring audience segments outside cookie-cutter ones. We might not need another consumer vertical product solving a half-felt pain point for the highly educated, white female with a $100,000+ salary living in NYC, SF or LA. However, we do need more products catered toward the Hypercultural Latinx who, by the way, outspend their white counterparts across most categories. In the same way Fenty Beauty exists to solve the make-up needs of primarily Black women, we need that for the Hypercultural Latinx population.

Numbers aside, investors should care about Hypercultural Latinx because they are tech-forward trendsetters who adopt social media at higher rates than their white peers. For example, a Hispanic youth is 87% more likely to use WhatsApp. Additionally, they produce an exorbitant amount of videos on Tik Tok. Several Tik Tok Hispanic-centric hashtags, such as #hispanicmom, are wildly popular and boost over 44 million views. For reference, the most followed Tik Tok stars, like Addison Rae, have just over 47 million followers. In fact, one Hispanic Tik Tok queen, Rosa, has already reached pop culture peak

Facebook ad experiment

Examples of ads I ran. (Image Credits: Ilse Calderon )

If you are more driven by quantitative data, know that paid spend targeting this Hypercultural Latinx could result in lower click cost rates and higher engagement. I ran a two-week experiment on Facebook to prove out this hypothesis. I created a landing page for a fake sunscreen brand, Bounce Skin, with a fake first product, an SPF mist. I created a couple of ads. Then, I ran ads on Facebook targeting two audiences: young Hispanic girls (the Hypercultural Latinx audience) and white girls. The average click cost for the young Hispanic girl audience was $0.06 per click; for white girls, it was $0.33 per click. Of course, my experiment was limited, but it did demonstrate that the Hypercultural Latinx is out there and craving content that tells the narrative of her life. (For more details, please check out this Medium post).

Why is the tech community decades behind when it comes to this Hispanic segment? 

Three key reasons: fear, the subpar state of Hispanic marketing and white men cannot relate to the Hypercultural Latinx. 

Fear. There’s always risk associated with offending the same audience you are trying to captivate. Just take a look at the beauty industry and its frequently associated race problem. The world is not white, and beauty brands that think it is have lived through PR nightmares. Even beyond beauty, tech startups fear negative press cutting short the life of their business. However, it is this gap that creates opportunity.

I encourage the right set of up and coming startups to authentically pursue the Hypercultural Latinx. Even though legacy companies might have heavier balance sheets, they don’t have the clout to lure this young, bicultural consumer. Let’s just say, no 18-year-old is going to be rushing to the Walmarts of the world looking for aspirational goods. They are even less likely to browse Walmart.com for content. 

The state of U.S. Hispanic marketing is ridiculous. In fact, there’s a graveyard of failed marketing attempts to the Hispanic community. Most recently, there was a Mother’s Day Kmart ad that blended two Spanish words (Mama + Namaste) to accidentally create a word translating into a very vulgar and offensive word. Furthermore, given most businesses’ “one size fits all” approach to Hispanic marketing, it’s no surprise they keep getting it wrong. However, if anyone is best positioned to take Hispanic marketing out of the 20th century, it’s small, nimble startups with no history of bad marketing or image problems. 

Perhaps the biggest reason the tech community isn’t approaching the Hypercultural Latinx is because most venture-backed founders and investors are white men. These white men cannot possibly relate to the life experiences of young, biracial teenagers and young adults living in white America. Last year, a measly less than 2% of venture funding went to Hispanic founders — those are the founders best suited to be able to genuinely capture the eyeballs and wallets of this Hispanic youth. On the investor side, it’s even worse with only 1% of venture investors identifying as Hispanic. 

The solution is complex, and frankly, I can’t provide a solution with clarity. However, we can start by building goodwill and non-transactional relationships with those role models Hypercultural Latinx admire. I’ve found that these role models are usually under-the-radar influencers, like Glenda. We as investors can also diversify our top of funnel deal flow to include more underrepresented founders. Lastly, founders with a reach and network of Hispanic youth should consider diving deep into the pain points of Hypercultural Latinx lives.

The new darling of the VC world will be solving problems for the Hypercultural Latinx

In order to become this new VC darling, founders approaching the Hypercultural Latinx should consider two suggestions: a platform play and an army of social guides.

The platform approach entails creating an organization of brands that later spew out new brands horizontally or vertically. An example of this is the company behind my favorite over-priced lemon drink, Iris Nova, or Glossier-team spin-off, Arfa.

The second approach, an army of social guides, means combining elements of affiliate marketing with a kick-ass referral program to create loyal fans that are financially incentivized to sell your products. Sequoia-backed Stella & Dot built out their version of social guides that ultimately became its most defensible strategy. Additionally, in a post-coronavirus world, this strategy is a way for an ever-increasing labor force to get back on their feet. 

At the end of the day, the Hypercultural Latinx demographic is only increasing, and so are its needs. For founders who truly care about the U.S. Hispanic market, pay attention to this hidden generation. For investors, look beyond solutions for your own problems. Winning over the multi-faceted Hypercultural Latinx is not easy, but startups that successfully do so attract my attention and my investment dollars. 

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Sep
04

Bootstrapping with Services: 2600Hz CEO Patrick Sullivan (Part 4) - Sramana Mitra

Proponents of MMS, a toxic bleach falsely hailed as a miracle cure, are exploiting fears of the coronavirus pandemic to sell the substance to a large new audience. In Bolivia, lawmakers on Tuesday voted to legalize the dangerous substance as a treatment for COVID-19. On social media proponents of the substance have seized on the coronavirus pandemic to push the substance as a preventative and cure in the absence of any proven remedies. Visit Business Insider's homepage for more stories.

Last year a controversial movement that advocates a toxic bleach — chlorine dioxide — as a miracle cure was finding its ability to promote the substance being cut off. 

After years of inaction, social media platforms were moving to remove and ban people advocating for and selling the substance, which many call "Miracle Mineral Solution."

The substance, the Food and Drugs Administration says, is dangerous to consume. The agency has received reports of "severe vomiting, severe diarrhea, life-threatening low blood pressure caused by dehydration and acute liver failure after drinking these products."

YouTube last summer changed its policies to explicitly ban material promoting it, after a Business Insider investigation. Facebook also removed some of the largest groups pushing MMS as a cure for cancer, HIV/AIDS, and other illnesses. 

President Donald Trump speaks during the daily coronavirus task force briefing at the White House on April 24, 2020 in Washington, DC. Drew Angerer/Getty Images

But the COVID-19 pandemic has renewed the movement, with advocates of the bleach exploiting fears of the disease — and the absence of any proven cure — to push their substance to a massive new audience. 

Back in May, Business Insider exposed how advocates of MMS were regrouping around the pandemic.

On Telegram, the encrypted messaging app, advocates of the substance were selling to people worried about being infected by the coronavirus. Among them was Kerri Rivera, whose Facebook group had been banned but found a home on Telegram.

Google data on search trends, as Vice reported, points to a huge surge in searches for information about MMS around the time the coronavirus began to spread in early March. 

The movement got an unexpected boost in April, when President Donald Trump in a rambling series of remarks at a White House coronavirus task force briefing suggested that injecting disinfectant could cure the coronavirus.

Trump had not directly endorsed MMS, but its proponents seized on the comments, all the same, to claim vindication for their bogus cure from the White House.

Supporters of the far-right QAnon conspiracy theory, including conspiracy theorist Jordan Sather, have also promoted the substance to followers on Twitter. He has advanced the theory that pharmaceutical companies and "deep state" officials are working to discredit the substance, and suppress news of its effectiveness.

And in a shocking development in Bolivia on Tuesday, it became clear how successful advocates of the bleach there have been in exploiting the pandemic: Lawmakers in the national legislature ignored a warning from the country's own health ministry against taking MMS and legalized it as a treatment for COVID-19. 

Activists have told Business Insider that in Bolivia, where health services are struggling to cope with the pandemic and many people lack access to health care, the popularity of MMS has exploded in recent months. 

The substance has been pushed by local politicians and on social media, in a country where the government is widely regarded as powerless to contain the pandemic, and where suspicion of official sources of information is high. 

However, as well as giving the proponents of the substance a platform, the pandemic has also brought extra-legal pressure as authorities try to stop the spread of medical misinformation and fake cures. 

Last week, Mark Grenon, leader of US-based group Genesis II, was charged with federal crimes alongside three of his sons for allegedly producing and selling MMS as a COVID-19 cure.

According to court documents, Grenon's group had before the pandemic earned around $30,000 a month from selling the bleach, but the figure leaped to $120,000 as the pandemic took hold.

It remains unclear whether this kind of action will deter other MMS advocates as they pursue their biggest opportunity yet.

Original author: Tom Porter

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Sep
04

Catching Up On Readings: Cool Vendors 2017 - Sramana Mitra

Elon Musk wants to give you free bitcoin — at least, that's what his Twitter account said on Wednesday.

Don't trust him.

The Tesla founder's account was one of numerous high-profile accounts on the social network that were compromised as part of a remarkable, far-reaching hack that attempted to scam people into sending payments in the bitcoin digital currency.

The hack underscored the vulnerability of social media services like Twitter, which are used by world leaders and government agencies to communicate with the public. The breach was so serious that Twitter was forced to briefly disable all tweeting from verified accounts on Wednesday.

The FBI has launched an investigation into the incident and Congress wants answers from Twitter's management.

As of writing on Friday afternoon, here what we do and don't know about what happened.

Who's been hacked?

Lots of famous people. And some companies.

Joe Biden, Jeff Bezos, Apple's official account, Bill Gates, Warren Buffett, Kanye West, Kim Kardashian, Uber, Wiz Khalifa, Floyd Mayweather, Cash App, MrBeast, XXXTentacion, parody account TheTweetOfGod ... the list goes on and on.

The hackers targeted high-profile accounts that had the potential to spread the scam as far as possible. 

130 accounts were targeted, Twitter said in a statement on Thursday, though not all of them were compromised.

How did they get hacked?

The hackers got access to Twitter's internal tools, then used them to wreak havoc. 

Late Wednesday evening, Twitter said it had uncovered "what we believe to be a coordinated social engineering attack by people who successfully targeted some of our employees with access to internal systems and tools." Those with access to those tools, "ostensibly Twitter employees," have the ability to reset email addresses associated with accounts, as TechCrunch reported.

What do the hacked messages look like?

Like this:

No, Obama is not going to give you free bitcoin. BI

What steps has Twitter taken in response?

As the hack escalated, Twitter took the unprecedented step on Wednesday of blocking all verified accounts from tweeting temporarily, as it worked to secure its services.

It has also locked the affected accounts until their owners can satisfactorily identify themselves and take back control. Its data download feature has also been temporarily disabled.

"We have also been taking aggressive steps to secure our systems while our investigations are ongoing," Twitter said on Thursday. "We're still in the process of assessing longer-term steps that we may take and will share more details as soon as we can."

CEO Jack Dorsey also chimed in on the incident in a tweet on Wednesday evening, calling it a "tough day for us at Twitter." He wrote: "We all feel terrible this happened. We're diagnosing and will share everything we can when we have a more complete understanding of exactly what happened."

What's the scam?

Generally, the compromised accounts posted a tweet saying they're feeling generous (or some other similar motivation), and falsely claiming that if people send them bitcoin to their address, they'll resend them double back. 

Should I send them bitcoin?

No.

Who's behind the hack?

The identity of the hacker(s) are still unknown, but more details are slowly coming to light. 

In a New York Times report on Friday, individuals who claimed to be involved alleged that a figure going by the name "Kirk" first gained access to the internal Twitter tools and then told others about it. He is purported to have obtained login details to the tools from an internal Twitter Slack channel he gained access to.

"Kirk" began by selling access to coveted "OG" usernames, before things escalated to the bitcoin scam that attracted international attention.

Were any countries involved? 

People are not currently suggesting that the hack was the work of a nation state, as some previous attacks on tech companies and digital infrastructure have been. Well-respected cybersecurity reporter Brian Krebs reported that at least one of the figures involved may have been a 21-year-old man from Liverpool, England — though there has yet to be any official confirmation, arrests, or attribution from Twitter or other authorities. 

What was the fallout?

A lot of people are demanding answers. 

The FBI is investigating, as is New York state, and Congress wants a briefing from Twitter about what went down. Meanwhile, the company is still trying to understand the full extent of the damage, and repair user trust that was damaged by the most extensive (known) hack in its history.

Got a tip? Contact Business Insider reporter Rob Price via encrypted messaging app Signal (+1 650-636-6268), encrypted email (This email address is being protected from spambots. You need JavaScript enabled to view it.), standard email (This email address is being protected from spambots. You need JavaScript enabled to view it.), Telegram/Wickr/WeChat (robaeprice), or Twitter DM (@robaeprice). We can keep sources anonymous. Use a non-work device to reach out. PR pitches by standard email only, please.

Original author: Rob Price and Charles Davis

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Nov
23

Smartphones are killing Black Friday

Kaiser Hwang Contributor
Kaiser Hwang is a longtime member of the games community and a vice president at Forte, an organization building an open economic platform for games.

“Animal Crossing: New Horizons” is a bonafide wonder. The game has been setting new records for Nintendo, is adored by players and critics alike and provides millions of players a peaceful escape during these unprecedented times.

But there’s been something even more extraordinary happening on the fringe: Players are finding ways to augment the game experience through community-organized activities and tools. These include free weed-pulling services (tips welcome!) from virtual Samaritans, and custom-designed items for sale — for real-world money, via WeChat Pay and AliPay.

Well-known personalities and companies are also contributing, with “Rogue One: A Star Wars Story” scribe Gary Whitta hosting an A-list celebrity talk show using the game, and luxury fashion brand Marc Jacobs providing some of its popular clothing designs to players. 100 Thieves, the white-hot esports and apparel company, even created and gave away digital versions of its entire collection of impossible-to-find clothes.

This community-based phenomenon gives us a pithy glimpse into not only where games are inevitably going, but what their true potential is as a form of creative, technical and economic expression. It also exemplifies what we at Forte call “community economics,” a system that lies at the heart of our aim in bringing new creative and economic opportunities to billions of people around the world.

What is community economics?

Formally, community economics is the synthesis of economic activity that takes place inside, and emerges outside, virtual game worlds. It is rooted in a cooperative economic relationship between all participants in a game’s network, and characterized by an economic pluralism that is unified by open technology owned by no single party. And notably, it results in increased autonomy for players, better business models for game creators, and new economic and creative opportunities for both.

The fundamental shift that underlies community economics is the evolution of games from centralized entertainment experiences to open economic platforms. We believe this is where things are heading.

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Sep
01

September 7 – 366th 1Mby1M Mentoring Roundtable for Entrepreneurs - Sramana Mitra

Tesla and SpaceX CEO Elon Musk seems to prefer to keep his personal life under wraps. It wasn't until 2017 that he opened up in an intensely candid Rolling Stone profile. Musk discussed topics he usually doesn't, from his breakup with actress Amber Heard to his strained relationship with his father.Musk appears to be close with his mother, Maye, his sister, Tosca, and his brother, Kimbal. But he has had a stormy personal life at times as well. He's been divorced three times and his name has been recently dragged into a high-profile lawsuit between Heard and actor Johnny Depp.These days, Musk is dating musician Grimes and the couple just had a baby together.Visit Business Insider's homepage for more stories.

In 2010, Elon Musk said he would "rather stick a fork in my hand than write about my personal life."

But the CEO of Tesla and SpaceX is a fascinating figure, and over the years, he's opened up here and there about his childhood, his parents, and his relationships.

Musk got uncharacteristically candid for perhaps the first time in an in-depth Rolling Stone interview by Neil Strauss published in November 2017. He spoke of his breakup with ex-girlfriend Amber Heard, expressing his heartbreak over their parting. Musk also touched upon his estranged relationship with his father Errol, calling him a "terrible human being."

These days, Musk is dating the musician Grimes — the pair debuted their relationship in May 2018, and just had their first child together.

Here's a look at Elon Musk's personal life over the years.

Original author: Áine Cain and Avery Hartmans

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Sep
02

Running From Aspen to Basalt

Tesla CEO Elon Musk has had a lot of different cars over the years. His first vehicle was a 1978 BMW 320i — he paid only $1,400 for it. At one point, a McLaren F1 was his daily driver, but he totaled it on Sand Hill Road in Silicon Valley.More recently, he's been driving Tesla cars, like Model S and the Cybertruck. He even sent his Tesla Roadster into space. Visit Business Insider's homepage for more stories.

Elon Musk has had quite the car collection over the years. 

Some got totaled, others inspired certain design elements in the cars Tesla makes today. Either way, each says a little bit about what Musk looks for in a car.

These days, Musk is usually seen cruising around in a Tesla Model S — unless, of course, he takes the upcoming Tesla Cybertruck out for a spin.

Here's a closer look at Musk's car collection over the years. 

Danielle Muoio contributed to an earlier version of this article.

Original author: Avery Hartmans

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Sep
01

Ahoy.ai is a robot that can plan your schedule in Slack

The gaming chat app Discord and food delivery platform Postmates appeared to be among the apps that experienced an outage Friday.The outage appears to have been caused by problems with Cloudflare, a cloud networking platform that supports many major websites and apps.Cloudflare CEO Matthew Prince posted a tweet detailing how the company traced the outage to a router in Atlanta.Cloudflare has since implemented a fix to the outage.Visit Business Insider's homepage for more stories.

Twitter users began to notice some apps and websites, including those of food delivery service Postmates, were down Friday.

Discord, a group chat app, tweeted Friday that "users are currently having trouble disconnecting to Discord due to an upstream internet issue. We've got all engineers on deck investigating the issue."

The outage appears to have been caused by problems with Cloudflare, a cloud technology that supports many websites and apps. Cloudflare tweeted that it was investigating the issue shortly after the outage was reported by some users.

The company's CEO, Matthew Prince, later posted a tweet acknowledging the issue, tracing it back to a router in Atlanta. 

"We isolated the Atlanta router and shut down our backbone, routing traffic across transit providers instead," Prince said on Twitter. "There was some congestion that caused slow performance on some links as the logging caught up. Everything is restored now and we're looking into the root cause."

—Matthew Prince ? (@eastdakota) July 17, 2020

The company implemented a fix Friday evening and said it is "monitoring the results."

A Facebook bug caused a similar outage last week, with Spotify and Tinder among the apps that crashed for many users. The issue was traced to a glitch with Facebook's software developer kit, or SDK, that is embedded in some of those apps. The problem was later resolved.

Get the latest Google stock price here.

Original author: Katie Canales

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Sep
02

10 of the most-funded startups to fail in 2017

Videos filmed in Portland, Oregon, in recent days show protesters being detained and whisked into unmarked cars by what appear to be law-enforcement officers wearing military camouflage.The officers' entire ensemble, down to their minivans, is readily available online, making it exceedingly difficult to discern legitimate authorities from provocateurs masquerading as them.The officers' conduct and apparel highlight a glaring issue that military officials and civilian authorities have warned about.Visit Business Insider's homepage for more stories.

Federal law-enforcement officers detaining protesters and others in Portland, Oregon, and whisking them into unmarked cars on Wednesday did so while wearing military camouflage uniforms and other military-style gear.

Much of what the US Customs and Border Protection (CBP) agents were wearing, or apparel like it, is available to the public online, making it easier to impersonate law-enforcement agents — an issue that military officials and civilian authorities have warned about, particularly amid nationwide protests over the police killing of George Floyd.

The nature of the arrests led observers to question their legality, including Oregon Gov. Kate Brown and Vermont Sen. Bernie Sanders, who described it as "unmarked federal agents ... pulling protesters off the street and jailing them without charge."

Acting Department of Homeland Security Secretary Chad Wolf, who was in Portland overseeing the effort, characterized the protesters as "violent criminals attempting to tear down federal property" and alleged some assaulted officers with lasers and frozen water bottles.

Screenshot via Ebay

On his social-media accounts, Wolf posted pictures of himself with Homeland Security personnel wearing military fatigues and DHS patches. Though it was not clear who the officers in the videos were, members of the Border Patrol Tactical Unit — an immediate-response force that operates under CBP, which is part of DHS — often wear military uniforms with CBP patches.

CBP Commissioner Mark Morgan said in a statement on Twitter that his officers were "clearly marked as federal LEOs & have unique identifiers."

"You will not see names on their uniforms because these same violent criminals use this information to target them and their families, putting both at risk," Morgan said.

But the personnel in Portland had few identifiable patches or markings, which are normally worn by members of the armed forces and law-enforcement agencies. At least one officer had what appeared to be a nondescript Velcro patch on his left shoulder, standard for the military and some firearm enthusiasts, and a single "POLICE" patch on his tactical vest.

A variety of such patches are sold online, including ones marked "POLICE" and a near replica of the Department of Homeland Security's patch. Patches of law-enforcement agencies and specific military units are also available on the internet, often sold under the pretense of catering to enthusiasts and veterans.

One of the videos circulating online shows two people wearing the US Army's uniform, the Operational Camouflage Pattern, while detaining a protester and escorting them to a minivan. The OCP is the Army's latest variant of the workday uniform and readily available online and in military-surplus stores.

Other US military gear worn by the federal officers, or close replicas of it, is also sold online, such as the military's combat helmet. Some military-surplus stores also sell previous versions of the helmet, some of which are still in use by military units and law-enforcement groups.

Police detain protesters in Atlanta on May 30. Associated Press/Mike Stewart

The entire ensemble seen in the videos, down to the minivan, is readily available to consumers, making it exceedingly difficult to discern between a legitimate authority and a provocateur masquerading as one.

Several people were arrested after they were accused of posing as members of the military and law enforcement in June during protests.

In Los Angeles, Gregory Wong was taken into custody after he wore similar attire to a National Guard member, ABC7 reported, citing sources. Wong, who was armed with an AR-15-type rifle and a pistol, was spotted by actual National Guard members after he fell into formation with them, the outlet said.

At a protest in Las Vegas, Zachary Sanns was charged with false impersonation of a federal officer, 8 News Now reported. Prosecutors said he stood on alongside police officers while armed with an AR-15-type rifle and wearing tactical gear, the outlet reported.

Both Wong and Sanns are veterans.

Army Gen. Mark Milley, the chairman of the Joint Chiefs of Staff, has highlighted concerns about members of law enforcement dressing like members of the military while responding to protests, saying there needs to be clear "visual distinction" between the two organizations.

"You want a clear definition between that which is military and that which is police, in my view," Milley said during a congressional hearing on July 9. "Because when you start introducing the military, you're talking about a different level of effort there."

But civil-rights groups are sounding the alarm about federal officers patrolling Portland while in military gear, most of which is available online.

"What is happening now in Portland should concern everyone in the United States," Jann Carson, the interim executive director of the American Civil Liberties Union of Oregon, said in a statement.

"Usually when we see people in unmarked cars forcibly grab someone off the street we call it kidnapping," Carson added. "The actions of the militarized federal officers are flat-out unconstitutional and will not go unanswered."

Ryan Pickrell contributed reporting.

Original author: David Choi

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Sep
03

Habito, an app that helps you find the right mortgage, raises £18.5M Series B led by Atomico

When you add a Flipboard widget to your phone, you can see the latest news stories on your home or lock screen.The process of adding a Flipboard widget is different for Android and iOS users, but both platforms can easily add a widget.To add the Flipboard widget, you'll already need to have an account, and the app downloaded on your phone. Visit Business Insider's Tech Reference library for more stories.

Flipboard is an online news and culture delivery platform that you can curate the news to your interests. 

You can customize your Flipboard experience by identifying the types of stories you want to be delivered to your phone across various news categories, including politics, arts, and health. 

While you can access all of this through the Flipboard app, setting up a Flipboard widget on your phone's screen means you can see the latest stories without ever opening it. 

The Flipboard widget works on both Android or iOS devices. The first step to getting it is to make sure you have downloaded the app and set up an account. If you don't already have a Flipboard account, you can sign up for Flipboard with email, Facebook, Google, and more to get the day's top headlines delivered straight to your phone. 

Once you've done that, here's how to add the widget to your phone. 

Check out the products mentioned in this article:

iPhone 11 (From $699.99 at Apple)

Samsung Galaxy S10 (From $859.99 at Walmart)

How to add a Flipboard widget on Android

1. Tap a space on your home screen and hold down. 

2. Tap "Widget" from the options that appear on the screen.

Different Android phones will have different wording for the widget settings, but all will have the word "widget" in the title. Steven John/Business Insider

3. Search until you find the Flipboard widget. Select it. 

4. Decide if you want the larger or smaller widget.

5. Now tap and hold the Flipboard widget you want and drag it to a free spot on the screen.

If you try to drop the widget into a spot it can't fit, you will have to start the process again. Steven John/Business Insider

6. Once you've placed the widget, tap it to open Flipboard.  

How to add a Flipboard widget on iOS

1. On the iPhone (or iPad) home screen, swipe down to open Notifications.

2. Swipe left on your notifications screen until you see the screen with a Search Bar on top.  

You will see other widgets on this page, including the calendar and weather widgets. Abbey White/Business Insider

3. Scroll down, then press "Edit."

This option will be all the way at the bottom of the screen. Abbey White/Business Insider

4. Tap the plus (+) symbol beside it.

The symbol will be on the left side of the app name and green. Abbey White/Business Insider

5. Press "Done." 

 

Insider Inc. receives a commission when you buy through our links.

Original author: Steven John

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Sep
02

Navigating Through Multiple Pivots: Convercent CEO Patrick Quinlan (Part 6) - Sramana Mitra

To unzip files on a Chromebook, you'll need to find the .Zip file using the "Files" app.You can use this same app to zip files on your Chromebook as well.Once you've unzipped a file on your Chromebook, you can copy and paste its contents to any other folder on the computer.Visit Business Insider's Tech Reference library for more stories.

Zipping files is helpful for sending and storing documents — and it's easy to do so on your Chromebook.

And once you've zipped a file or received one that's been zipped by someone else, unzipping it only takes a few clicks.

Here's how to do both. 

Check out the products mentioned in this article:

HP Chromebook (from $249 at Best Buy)

How to zip files on your Chromebook

1. Open the Files app on your Chromebook. It's the icon that looks like a blue circle with a white folder inside of it in your bottom taskbar.

2. In Files, find the document or folder that you want to zip and right-click.

You can also select multiple documents by holding the Shift key on your keyboard while you click the files. A blue check mark will appear next to each selected file.

3. Right-click the selected files, and then click "Zip selection."

Select "Zip selection." Marissa Perino/Business Insider

4. A zip file will appear directly above your selection.

5. Click the file to view its content. You can also right-click it to rename it.

Your new zip archive. Marissa Perino/Business Insider

How to unzip files on your Chromebook

To unzip files, you'll have to copy and paste the desired files to their new location on your Chromebook. 

1. Click the zipped file to open it.

2. Select the file (or files using the Shift key) that you'd like to unzip.

3. Right-click and select "Copy" to copy the document or documents, or press Ctrl + C on your keyboard. 

Copy your file. Marissa Perino/Business Insider

4. Right-click again, or use the Ctrl + P on your keyboard, to paste your file in its new folder. A pop-up will appear confirming that the file was successfully pasted.

Paste your file. Marissa Perino/Business Insider

5. You can also simply click and drag files to another location to extract them from the zipped file. For example, click and drag the file into "Downloads" or another folder in the left-hand menu.

6. Once you're done, click the eject button next to "Archive.zip" in the left hand menu to complete the process.

Click the eject button. Marissa Perino/Business Insider

Get the latest Google stock price here.

Insider Inc. receives a commission when you buy through our links.

Original author: Marissa Perino

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Dec
23

2022 was a wild year for games and I’m still spinning | Kaser Focus

To share your passwords with your family using Dashlane, you'll need to connect your account to one of two membership tiers.  Once you're part of a Dashlane family plan, you can use the share feature to grant access to a single login or an entire category of passwords using a member's email. Each member of the Dashlane family plan will need to have their account with Dashlane to share passwords utilizing the service. Before you can share passwords with family members, you'll need to purchase and add up to six people to a Dashlane Premium Family and Premium Family Plus plan. Visit Business Insider's Tech Reference library for more stories.

Password-security app Dashlane now has two group plans, Premium Family and Premium Family Plus plans. Each allows up to six users to share passwords and login information quickly with an approved group.

One of the great things about Dashlane Premium Family and Premium Family Plus plans is that while each family member has their own Dashlane account, all passwords and login information can be shared. This way, you don't have to chase anyone down for a Netflix password or credit card number. 

For this to work, each member of your family plan will need to create an individual Dashlane account if they do not already have one.

Here's how to set up your Dashlane Premium Family plan and share passwords among users. 

Check out the products mentioned in this article:

Apple Macbook Pro (From $1,299.00 at Apple)

Acer Chromebook 15 (From $179.99 at Walmart)

How to set up Dashlane Premium Family

1. Create an account with Dashlane if you have not already done so.

2. Go to www.dashlane.com/plans, click on "Family," and click on the plan you wish to purchase.

3. On the next page, click "Next." 

4. Type in the email address affiliated with your Dashlane account in the blank field before clicking "Submit." 

5. You will then be prompted to type in your credit card information and complete your purchase. 

You will need to enter your email address in the specific field. Chrissy Montelli/Business Insider

6. On the next page, you will see a link that allows you to invite others to your family plan. Click "Copy link" and send it to up to five family members or friends via email or a messaging app. 

Click the blue copy link button to share your plan. Chrissy Montelli/Business Insider

7. Once you have sent out the invitation link, your family members will need to click on the link to join your family plan. 

8. Your family members should type in their email address — not yours — in the blank field and click "Join Premium Family." 

Anyone who wants to join your plan will have to confirm using their email address. Chrissy Montelli/Business Insider

How to share passwords and login information with family using Dashlane Premium Family

1. On your Dashlane account, open the section labeled "Passwords."

2. To share a specific login credential, right-click on it, and then select "Share." 

3. To share an entire category of credentials at once, click on the category you want to share, then choose "More" in the upper right corner of the category. 

4. From the drop-down menu that appears, select "Share."

5. Type in the email addresses of the users with whom you wish to share the credentials. You will also have the ability to set permission settings for each user.

6. Once you are finished, click "Send."

Original author: Chrissy Montelli

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Dec
23

What Western marketers can learn from Eastern retention marketing masters

The FTC is considering deposing Mark Zuckerberg and Sheryl Sandberg in its Facebook antitrust probe.The federal agency is looking at whether Facebook has acted anti-competitively.The WSJ reports that the FTC is now mulling demanding sworn testimony from Facebook's top two leaders.

Facebook CEO Mark Zuckerberg and COO Sheryl Sandberg may be directly grilled by federal investigators looking at whether the social media giant has acted anticompetitively.

According to a new report from The Wall Street Journal on Friday, the Federal Trade Commission is considering deposing the two top Facebook executives in its antitrust probe into the company.

Facebook dominates the social media landscape in the United States, and the FTC has been investigating since mid-2019 whether its practices fall foul of anti-monopoly laws. The company is known for aggressively buying up competitors — key business units Instagram, WhatsApp, and Oculus all started life as independent companies — and the FTC is looking at its past acquisitions as part of its investigation.

It's not immediately clear what the timeframe might be for Zuckerberg and Sandberg to give sworn testimony, if the FTC does decide to push ahead with this approach, or if Facebook might attempt to prevent it. 

Reached for comment by Business Insider about The WSJ's report, a Facebook spokesperson said the company was looking forward to an upcoming congressional hearing where Zuckerberg is scheduled to appear to discuss antitrust issues.

"We look forward to sharing our views about the competitive landscape, along with other technology leaders, during this month's Congressional hearing, while also demonstrating for enforcement agencies that our innovation provides more choices for consumers," they said in a statement.

An FTC spokesperson declined to comment.

Got a tip? Contact Business Insider reporter Rob Price via encrypted messaging app Signal (+1 650-636-6268), encrypted email (This email address is being protected from spambots. You need JavaScript enabled to view it.), standard email (This email address is being protected from spambots. You need JavaScript enabled to view it.), Telegram/Wickr/WeChat (robaeprice), or Twitter DM (@robaeprice). We can keep sources anonymous. Use a non-work device to reach out. PR pitches by standard email only, please.

Original author: Rob Price

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Dec
24

Your business should compensate for modern ransomware capabilities right now

You can add a Challenge sticker on an Instagram story to create a challenge or participate in a viral challenge.Challenges let you participate in Instagram-wide trending tags, get creative, and put your photos in front of more eyes. If you don't see the Challenge sticker, first try updating your Instagram app.Visit Business Insider's Tech Reference library for more stories.

One of Instagram stories newest interactive features is the challenges sticker. 

Challenges let users participate in group trends by attaching a sticker to their Instagram post and getting in on hashtag-based actions, such as #StayAtHome. You can also create your own challenges around fashion, workout, bingo, food, and more, before encouraging your friends to join and seeing how popular your challenge becomes. 

Keep in mind that when you do a challenge through the Instagram mobile app, anyone who can see your story will be able to tap the username of the person you've tagged and navigate to their profile.

If you want to get involved, or you want to use the feature to create your own challenges, here's how to do it. 

Check out the products mentioned in this article:

iPhone 11 (From $699.99 at Apple)

Samsung Galaxy S10 (From $699.99 at Walmart)

How to add a challenge on Instagram stories

1. Open the Instagram app. 

2. Tap the camera icon to access the "Stories" section. 

You can find this icon in the top-left corner of the screen. Devon Deflino/Business Insider

3. Take your photo, or select or create the post. 

4. Tap the "Stickers" icon located toward the top-right corner of the screen

This button looks like a smiling sticky note. Devon Deflino/Business Insider

5. Scroll down and then select "Challenge."

You may find other options like Quiz and Countdown near the Challenge sticker. Devon Deflino/Business Insider

6. Select an existing challenge from the ribbon of options that appears above your keyboard or search for existing ones using a keyword. 

You can also create your own by adding the name to the designated challenge text box. Devon Deflino/Business Insider

7. Nominate someone by typing their username into the area below the challenge name text box. 

8. Tap "Done" when you're ready to post.

Insider Inc. receives a commission when you buy through our links.

Original author: Devon Delfino

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