Programmatic bid analysis reveals how ecommerce marketers can adapt to rising mobile ad costs

<img width="578" height="289" src="https://venturebeat.com/wp-content/uploads/2021/09/social-media-6134993-e1630525392432.png?fit=578%2C289&strip=all" alt="Social media mobile marketing" loading="lazy" srcset="https://venturebeat.com/wp-content/uploads/2021/09/social-media-6134993-e1630525392432.png?w=1920&strip=all 1920w, https://venturebeat.com/wp-content/uploads/2021/09/social-media-6134993-e1630525392432.png?w=300&strip=all 300w, https://venturebeat.com/wp-content/uploads/2021/09/social-media-6134993-e1630525392432.png?w=768&strip=all 768w, https://venturebeat.com/wp-content/uploads/2021/09/social-media-6134993-e1630525392432.png?w=800&strip=all 800w, https://venturebeat.com/wp-content/uploads/2021/09/social-media-6134993-e1630525392432.png?w=1536&strip=all 1536w, https://venturebeat.com/wp-content/uploads/2021/09/social-media-6134993-e1630525392432.png?w=100&strip=all 100w, https://venturebeat.com/wp-content/uploads/2021/09/social-media-6134993-e1630525392432.png?w=350&strip=all 350w, https://venturebeat.com/wp-content/uploads/2021/09/social-media-6134993-e1630525392432.png?w=400&strip=all 400w, https://venturebeat.com/wp-content/uploads/2021/09/social-media-6134993-e1630525392432.png?w=780&strip=all 780w, https://venturebeat.com/wp-content/uploads/2021/09/social-media-6134993-e1630525392432.png?w=578&strip=all 578w, https://venturebeat.com/wp-content/uploads/2021/09/social-media-6134993-e1630525392432.png?w=930&strip=all 930w, https://venturebeat.com/wp-content/uploads/2021/09/social-media-6134993-e1630525392432.png?w=1200&strip=all 1200w, https://venturebeat.com/wp-content/uploads/2021/09/social-media-6134993-e1630525392432.png?w=700&strip=all 700w" sizes="(max-width: 578px) 100vw, 578px">Apple’s privacy updates have increased the price of cost-per-action (CPA) ads for ecommerce marketers by as much as 200%. Read More