Indigo Fair raises $12M to connect wholesalers with smaller retail outlets with a smarter service

 Max Rhodes was walking around that weird little parklet in Hayes Valley in San Francisco after taking a break from a five-year stint at Square to figure out what he wanted to do next — and he kept seeing Square registers everywhere. It made him think about the connections between the average product maker and those retailers. That’s what prompted him to start Indigo Fair. Read More