How to avoid buying AI-based marketing tools that are biased

<img width="578" height="434" src="https://venturebeat.com/wp-content/uploads/2018/05/mobile-devices-emitting-data-in-a-crowd-of-people-picture-id522636128-1.jpg?fit=578%2C434&strip=all" alt="" loading="lazy" srcset="https://venturebeat.com/wp-content/uploads/2018/05/mobile-devices-emitting-data-in-a-crowd-of-people-picture-id522636128-1.jpg?w=1024&strip=all 1024w, https://venturebeat.com/wp-content/uploads/2018/05/mobile-devices-emitting-data-in-a-crowd-of-people-picture-id522636128-1.jpg?w=300&strip=all 300w, https://venturebeat.com/wp-content/uploads/2018/05/mobile-devices-emitting-data-in-a-crowd-of-people-picture-id522636128-1.jpg?w=768&strip=all 768w, https://venturebeat.com/wp-content/uploads/2018/05/mobile-devices-emitting-data-in-a-crowd-of-people-picture-id522636128-1.jpg?w=800&strip=all 800w, https://venturebeat.com/wp-content/uploads/2018/05/mobile-devices-emitting-data-in-a-crowd-of-people-picture-id522636128-1.jpg?w=400&strip=all 400w, https://venturebeat.com/wp-content/uploads/2018/05/mobile-devices-emitting-data-in-a-crowd-of-people-picture-id522636128-1.jpg?w=750&strip=all 750w, https://venturebeat.com/wp-content/uploads/2018/05/mobile-devices-emitting-data-in-a-crowd-of-people-picture-id522636128-1.jpg?w=578&strip=all 578w, https://venturebeat.com/wp-content/uploads/2018/05/mobile-devices-emitting-data-in-a-crowd-of-people-picture-id522636128-1.jpg?w=930&strip=all 930w" sizes="(max-width: 578px) 100vw, 578px">If your marketing team is looking to buy an off-the-shelf AI-powered marketing product, ask the vendor these 5 questions first. Read More