<img width="575" height="384" src="https://venturebeat.com/wp-content/uploads/2016/01/marketing-automation-needs-a-human-touch.jpg?fit=575%2C384&strip=all" alt="computer generated hand touching fingers with a human hand" loading="lazy" srcset="https://venturebeat.com/wp-content/uploads/2016/01/marketing-automation-needs-a-human-touch.jpg?w=575&strip=all 575w, https://venturebeat.com/wp-content/uploads/2016/01/marketing-automation-needs-a-human-touch.jpg?w=300&strip=all 300w, https://venturebeat.com/wp-content/uploads/2016/01/marketing-automation-needs-a-human-touch.jpg?w=400&strip=all 400w" sizes="(max-width: 575px) 100vw, 575px">The spike in business-driven automation is paving the way for citizen developers.<a href="https://venturebeat.com/2021/10/22/gartner-citizen-developers-will-soon-outnumber-professional-coders-4-to-1/" target="_blank">Read More</a><img src="http://feeds.feedburner.com/~r/venturebeat/SZYF/~4/g5ydsPToaek" height="1" width="1" alt="">
